A new website has been launched selling branded food items and it claims prices are up to 75 per cent cheaper than the big four supermarkets.
The website, Star Bargains, sells surplus stock from the supermarkets along with products which are near to their best before date.
The items on offer change regularly, with 250 new items added each month for delivery in the UK and the EU.
Star Bargains is the online shop for Fultons Foods based in the north of England
The website has been created by Fultons Foods, the retailer which has been trading for 58 years and has 100 shops across Yorkshire, Lancashire, Nottingham and Teeside.
The idea behind the website is to make the discounted products available to a bigger audience and until September delivery is free for orders of £30 or more.
The products on sale are sourced directly from manufacturers and from supermarket surplus stock and change regularly.
|Item||Weight||Price at Star Bargains||Price at the supermarket|
|Heinz beanz & sausage||415g||£0.79||£1.00|
|McVities Hobnob biscuits||300g||£0.75||£1.19|
|Kettle sea salt & crushed black pepper crisps||150g||£0.85||£0.99|
|Fairy original washing up liquid||500ml||£1.39||£1.50|
|Galaxy milk chocolate||200g||1.49||£1.50|
|Silver spoon golden syrup||680g||£1.39||£1.90|
|Alpro almond milk||1 litre||£0.79||£1.80|
|Prices sourced on 25/07/18. Supermarket price is the cheapest of the big four as listed on mysupermarket.com|
There are four different categories available to choose from and around 900 products for sale.
These are ‘waste not want not’ for items that have either passed or are close to their best before date, ‘home basics’ for kitchen cupboard essentials, ‘posh nosh’ for premium brands, and ‘Fultons Foods’ which includes items for sale already in the shop’s branches.
We checked the price of a number of items on the website and the majority were cheaper when compared to the big four supermarkets. However, we did find a couple of products that were more expensive at Star Bargains so if you do use it for your shopping, it’s worth checking a website such as mysupermarket.com first to see if you can find it cheaper elsewhere before you buy.
None of the food on sale has passed the ‘use by date’ and the Food Standards Agency says food eaten after a best before date is still safe to eat but may not be in the best condition. It says the flavour and texture might not be as good but the date is about quality and not safety.
The NHS warns people to think carefully before throwing away food that has passed its best before date and says every year we throw away 7.2 million tonnes of food and drink, most of which could have been eaten.
Karen Gunter, director at Fultons Foods, said: ‘We are delighted to be bringing the great savings we offer shoppers in Fultons Foods’ stores to those in the UK who do not live within easy reach of a shop.
Star Bargains and Approved Foods both sell items which have passed the best before date
‘Over recent years we have seen a rise in the popularity of discounters who offer own brand products at low prices such as Aldi and Lidl. We compliment these types of retailers – meeting the needs of those shoppers who want big savings but prefer to stick with big name brands and family favourites.
‘We offer deals on food and drink items which have been sourced directly from manufacturers or bought as surplus stock. In addition to this, we also sell some items which are sold at even bigger discounts as they are close to or past their best before dates – these are clearly labelled and are perfectly fine to eat, but would otherwise end up contributing to the millions of tonnes of food that is discarded every year in the UK which could’ve been eaten.’
A number of food businesses work in a similar way.
The website Approved Foods also sells heavily discounted foods which have either passed or are near to passing their best before dates.
It was founded in 2009 and as with Star Bargains, the majority of the products on offer are store cupboard stables such as soup, chopped tomatoes, baked beans and rice and pasta.
It has more than 2,000 products for sale and claims regular customers save around £60 on their monthly shop and £700 off their annual shop when compared to prices at the high street supermarkets.
Another option is the website Olio which connects neighbours which each other and with local businesses with surplus stock. The idea behind it is to cut the amount of food and drinks wasted in the UK.
It’s a free app which lets users search for local listings of leftover food and then request whatever they want. Once something has been requested they are connected via a private message and can arrange to pick up the leftover food for free.